Quality and creativity are the hallmarks of Chopard, the internationally known luxury watch and jewellery firm founded in 1860. Today, Chopard continues to produce high-precision watches and precious jewellery through a skilful mix of innovative design, high technology and traditional craftsmanship. Chopard has been developing its own watch movements at its manufacture in Fleurier since 1996.
Chopard became in 2014 the Official Timing Partner
“People say that lovers of fine cars also have a great weakness for fine timepieces and vice versa. In both cases, sporting elegance and outstanding performance are especially important.’’
The words spoken in 1988 by Chopard Co-President Karl-Friedrich Scheufele – himself a dedicated classic car enthusiast – upon launching the first Mille Miglia collection, ring as true today as ever. The brand’s participation in many famous classic rallies embodies a unique relationship between Chopard and racing.
The close ties between these two worlds have been strengthened ever since, largely due to the impressive number of common denominators that naturally draw them together. These include constant innovation, a tireless quest for performance and excellence, unfailing respect for traditions, the supreme importance of details – and of course a shared passion for mechanical engineering.
As an extension of Chopard’s longstanding commitment to automotive sports, Chopard naturally became in 2014 the proud Official Timing Partner of
Racing, a true family passion
One of the special things about family companies is that the passions of those who run them are inevitably revealed in the products they create. These passions represent sources of inspiration serving as a prism through which the products take shape and the ranges are built.
The Classic Racing collection stems from the passion nurtured by Karl-Friedrich Scheufele for historical cars and for motor sports in general. He is himself a collector of historical cars and a keen competitor in classic rallies. He enlists his own vehicles in the famous Mille Miglia and drives them himself, alternatively accompanied by his wife or his good friend Jacky Ickx as co-driver. His father, Karl Scheufele III, Chairman of Chopard, also regularly takes part in the competition. This personal connection between the brand and one of the most well-known historical car races in the world dates back to 1988.
A penchant for performance and speed, a passion for mechanics and tradition, a love of details and of fine workmanship are all key character traits that have guided him towards the creation of this fascinating collection. A collection that also highlights the many close affinities between the world of watchmaking and that of automobiles – whether it comes to precision in timing a race or in adjusting a movement; the readability of a dashboard or of a dial; or the extremely powerful ties between a driver and his car, and between a man and his watch.
The Classic Racing collection is composed of timepieces featuring a design echoing that of sport cars: elegant and yet sporty, sleek and daring. Their mechanical qualities are matched by those of the speed machines that inspire them: reliability, sturdiness, and a level of precision attested by a chronometer certificate issued by the Swiss Official Chronometer Testing Institute (COSC).
A legendary team in the world of motor-racing,
United by shared values such as a constant quest for performance and excellence,
The history of
* Data determined in accordance with the measurement method required by law. Since 1 September 2017 certain new cars have been type approved in accordance with the Worldwide Harmonised Light Vehicles Test Procedure (WLTP), a more realistic test procedure to measure fuel/electricity consumption and CO₂ emissions. As of 1 September 2018 the WLTP replaced the New European Driving Cycle (NEDC). Due to the more realistic test conditions, the fuel/electricity consumption and CO₂ emission values determined in accordance with the WLTP will, in many cases, be higher than those determined in accordance with the NEDC. This may lead to corresponding changes in vehicle taxation from 1 September 2018. You can find more information on the difference between WLTP and NEDC at www.porsche.com/wltp.
Currently, we are still obliged to provide the NEDC values, regardless of the type approval process used. The additional reporting of the WLTP values is voluntary until their obligatory use. As far as new cars (which are type approved in accordance with the WLTP) are concerned, the NEDC values will, therefore, be derived from the WLTP values during the transition period. To the extent that NEDC values are given as ranges, these do not relate to a single, individual car and do not constitute part of the offer. They are intended solely as a means of comparing different types of vehicle. Extra features and accessories (attachments, tyre formats, etc.) can change relevant vehicle parameters such as weight, rolling resistance and aerodynamics and, in addition to weather and traffic conditions, as well as individual handling, can affect the fuel/electricity consumption, CO₂ emissions and performance values of a car.
** Important information about the all-electric