Porsche announces its partnership with the 2019 SMBC Singapore Open Porsche expands into the world of golf in Singapore
Singapore. Driving into the world of golf, Porsche today announced its partnership with the SMBC Singapore Open, as its Official Automotive Partner. This is the first year of a two-year partnership with the SMBC Singapore Open, which will take place from 17th to 20th January 2019 on The Serapong at Sentosa Golf Club.
Together with its dealer Stuttgart Auto, Porsche will be providing a fleet of 20 event cars. Players and officials will be chauffeured in the new Porsche Cayenne and Panamera.
Spain’s Sergio Garcia, the defending champion, American great Davis Love III, the World Golf Hall of Famer, Englishmen Paul Casey and Matthew Fitzpatrick, Japan’s Prince of golf Ryo Ishikawa, and the best players from the Asian and Japan Tours will compete in this year’s US$1 million tournament.
Henrik Dreier, General Manager – Singapore, Porsche Asia Pacific said, “We are very excited to embark on this journey with SMBC Singapore Open. Since the first Singapore Open in 1961, the golf tournament has grown to become a world-class event that attracts the world’s finest players. For Porsche, this partnership represents the common values that Porsche shares with the great game of golf, including courage and foresight. We’re proud to be an integral part of this major golf event.”
In addition to the fleet of event cars, Porsche is showcasing its high-performance sports car that is perfect for purists and hobby racers – the 911 GT3 RS, adjacent to the 17th hole throughout the tournament. The Panamera will also be featured at Suites @18th, the exclusive hospitality pavilion for the SMBC Singapore Open, where Porsche guests have the opportunity of experiencing the game in a truly unique environment. The Porsche Cayenne will also be at the main entrance to welcome visitors, and further reinforce the collaboration between Porsche and SMBC Singapore Open.
As one of the world’s most successful sports cars manufacturers, Porsche is inextricably involved with sports sponsorship on a global level. Porsche’s commitment to professional golf extends from the Porsche European Open, staged for the first time in 2015, to the title sponsorship of the European Tour event in Germany. Porsche has also been involved in amateur golf since 1988 with the global Porsche Golf Cup; as well as the Porsche Generations Open, an innovative nine-hole format for amateurs from two generations.
Francis Lee, Managing Director of Stuttgart Auto said, “We are delighted to partner with SMBC Singapore Open for the next two years to bring golf fans one of the finest golf tournaments in the world. Many in the Porsche community are avid golfers and this partnership allows us to create a unique platform for our customers and fans to enjoy the sport. Moreover, the tournament also presents a great opportunity for us to showcase our new models.”
Patrick Feizal Joyce, Senior Vice President, Golf – Asia, Lagardѐre Sports said, “We are thrilled to welcome Porsche on board as our Official Automotive Partner for the first time. We are certain that our partnership will be a powerful one that will further the status of SMBC Singapore Open as a world-class tournament.”
Cayenne: Fuel consumption combined 9.2 – 9.0 l/100km; VES band C2. Price starting from SGD 343,488*
Panamera: Fuel consumption combined 7.6 l/100km; VES band C1. Price starting from SGD 370,388*
911 GT3 RS: Fuel consumption combined 12.8 l/100 km; VES band C2. Price starting from SGD 819,688*
* Price includes a 5-year free maintenance and warranty package, VES fee/rebate, GST and excludes COE. Price is subject to change without prior notice. Terms and conditions apply.
About Porsche Asia Pacific Pte Ltd
Porsche Asia Pacific Pte Ltd, a subsidiary of Dr. Ing. h.c. F. Porsche AG, commenced operations on 1 October 2001 and currently oversees 13 countries from its headquarters in Singapore. Offering support to its importers and dealers in After Sales, Business Development, Marketing, Public Relations and Sales, Porsche Asia Pacific manages the following countries in the region: Brunei, Cambodia, French Polynesia, Indonesia, Malaysia, Mongolia, New Caledonia, New Zealand, the Philippines, Singapore, Sri Lanka, Thailand and Vietnam. In 2017, the Porsche Asia Pacific region delivered 5,390 vehicles of its 911, Cayenne, Macan, Panamera, 718 Boxster and 718 Cayman to its customers. On March 2018, Porsche Taiwan Motors Ltd was inaugurated as a new subsidiary in Taiwan, by forming a joint-venture with its long-time business partner, Universal Motor Traders (UMT).
About Stuttgart Auto Pte Ltd
Stuttgart Auto has been the sole dealer for the Porsche brand in Singapore since 1985. With more than 30 years of market representation, Stuttgart Auto is a well-established motoring entity, having grown over the years from a niche sports car distributor to a full-fledged sports and luxury automobile dealership. Stuttgart Auto was founded by respected entrepreneur Karsono Kwee, who is the Executive Chairman of the company. He is driven by a genuine passion for motorcars and has turned the company into a well-diversified and leading customer-oriented dealer of premium automobile brands in the region. Eurokars Group is synonymous with premium and luxury automotive brands in Singapore and Indonesia. As the largest privately-held car dealership in Singapore, the Group has enjoyed significant growth, with every brand under its care boasting an unblemished track record, each with its own unique branding and positioning.
About SMBC Singapore Open
First played in 1961, this year will be the 53rd edition of the Singapore Open ― a jewel in the crown of tournament golf in Asia. Many of the biggest names in the game have claimed the title including Australian Adam Scott ― winner of the event a record three times. Spain’s Sergio Garcia, England’s Ian Poulter, Angel Cabrera from Argentina, and Indian Jeev Milkha Singh are just some of the famous names inscribed on the trophy. For the third successive season the event will be part of The Open Qualifying Series. As was the case last year, the leading four non-exempt players will secure their places for the 148th Open at Royal Portrush Golf Club, in Northern Ireland, July18-21.
Porsche Asia Pacific
Marketing & PR Manager - Singapore
Phone: +65 9781 9110
Porsche Centre Singapore
Phone: +65 6697 4121
Please note: Resources for journalists are available at the Porsche Newsroom (http://newsroom.porsche.de) and the Porsche Press Database (http://presse.porsche.de).
Christophorus Magazine is now available online at http://www.christophorus.porsche.com/.